One of the most successful “jukebox musicals” of all time, Jersey Boys tells the story of pop vocal quartet The Four Seasons, which had chart hits throughout the 1960s with its close harmonies and catchy tunes, even as rock ’n’ roll got louder and rowdier. The long-gestating movie version of Jersey Boys is due out this summer, and stars John Lloyd Young as Frankie Valli—the part he originated on Broadway, winning a Tony for the role. Even more impressive is the frontline creative team: John Logan (writer of Gladiator, The Aviator, Skyfall, and many other very good films) adapted Marshall Brickman and Rick Elice’s play, and sitting in the directors chair is Clint Eastwood, making his first true musical.
So how does the trailer look?
The trail of the tape
Title: Jersey Boys
Director: Clint Eastwood
Screenwriter: John Logan
Cast: John Lloyd Young, Erich Bergen, Vincent Piazza, Michael Lamenda, Christopher Walken
Release date: June 20, 2014
Tagline: “Everybody remembers it how they need to.”
The entire trailer in one line of dialogue: “Frankie, the world is gonna hear that voice.”
The entire trailer in one screengrab:
What’s most exciting to me about this trailer is that it looks like Logan and Eastwood are going to retain the structure of the original musical, which has each of the four main members of the group telling their story in turn, sometimes contradicting the earlier accounts. More importantly: the Warner Brothers marketing team isn’t trying to hide the gimmick, even though it’s the kind of thing some viewers are likely to find off-putting. The trailer does play up the more Goodfellas-esque aspects of The Four Seasons’ respective pasts, but it also seems designed to reassure fans of the stage show that everything they loved about Jersey Boys will largely remain intact.